Vice President, Product Proposition Development - HSBC Life

Brand:  HSBC
Area of Interest:  Insurance
Location: 

Singapore, 01, SG, 117439

Work style:  Hybrid Worker
Date:  11 May 2026

Some careers have more impact than others.

If you’re looking for a career where you can make a real impression, join HSBC and discover how valued you’ll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

We are currently seeking a high calibre professional to join our team as a Vice President, Product Proposition Development.

In this role you will:

  • Product Positioning & Segmentation – Define and execute HSBC Life’s product proposition strategies across customer segments, product lines and distribution channels. Monitor global and regional competitor trends to ensure propositions remain market-leading and relevant.
  • Differentiation & Proposition Development – Craft innovative, client-centric propositions and positioning for our products and drive propagation of these propositions by leveraging HSBC’s global wealth platform, technical expertise and international brand. Clearly differentiate HSBC Life’s offerings versus competitors, with tailored positioning and messaging by channel.
  • Cross-functional delivery – Partner across product development, pricing, actuarial, reinsurance, channels, marketing and training teams to deliver best-in-class product propositions
  • Distribution partnership & feedback loops – Establish close collaboration with internal and external distribution partners to refine and enhance product propositions and solutions. Build strong feedback loops with distribution channels to improve product sales effectiveness and capture insights for new product innovation.
  • Executive-ready product pitch & presentation excellence – Own the quality of product proposition narratives and ensure strong, polished presentation slides that translate technical product features into clear customer proposition, equipping stakeholders with compelling messaging.
  • Distribution & stakeholder engagement – Partner closely with product, distribution, training, customer and marketing teams to craft and deliver initiatives that enhance product positioning across product lines, customer needs and channels. Tailor presentations, positioning and sales messaging to empower distribution partners and client-facing teams, positioning HSBC Life as insurer of choice.

To be successful you will need:

  • Degree in Business, Finance, Actuarial Science or related field;
  • Strong experience in life insurance, with a strong focus on HNW propositions, product positioning and distribution strategy. Actuarial or technical expertise in product design would be an advantage.
  • Deep understanding of client needs in Singapore and across Asia, particularly around wealth transfer, legacy planning and cross-border structuring.
  • Strong stakeholder management and influencing skills, with experience engaging private bankers, wealth advisors and senior executives.
  • Strategic mindset with operational excellence in product go-to-market leadership.
  • Excellent presentation and storytelling skills, with a proven ability to create crisp, executive-ready slides and deliver clear, persuasive messages to senior stakeholders and distribution teams

Opening up a world of opportunity 
www.hsbc.com/careers 

HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website. 

Issued by The Hongkong and Shanghai Banking Corporation Limited. 

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