VP, Campaign Management

Some careers have more impact than others.

If you’re looking for a career where you can make a real impression, join HSBC and discover how valued you’ll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

Within International Wealth and Premier Banking (IWPB), we serve 41 million customers globally, including 6.7 million who are international, from retail customers to ultra high net worth individuals and their families. We help our customers to take care of their day-to-day finances and to manage, protect and grow their wealth. Our international network and breadth of expertise enable us to deliver on HSBC’s purpose of opening up a world of opportunity by providing our customers with borderless banking and world-class wealth management through best-in-class, mobile-first capabilities and exceptional people. Our key areas of operations include Retail Banking and Wealth Management, Asset Management, Global Private Banking, Insurance, and Chief Operating Office.

We are currently seeking a high calibre professional to join our team as VP, Campaign Management

In this role you will:

• Be an expert in full funnel marketing. From awareness to conversions
• Proven ability to lead content, consumer & events marketing and demonstrates ongoing curiosity to learn new things both externally (digital marketing formats/technologies,   industry trends) and internally (P&L, other LOBs).
• Highly analytical with keen interest in understanding behavioral, digital engagement/conversion and downstream customer metrics in order to form insights-led marketing strategy across the Full Funnel.
• Agile and a self-starter with a passion for marketing and/or digital and able to work under pressure with a positive spirit.
• Be a team player yet able to work independently and lead on projects.
• Be able to influence, manage and build relationships with multiple stakeholders with the proposed Marketing strategy and plan.
• Be creative & innovative with alternate options on delivering an effective Marketing plan.

To be successful you will need: 

• Modern Marketing professional with understanding of latest developments in the marketing and media world.
• Understand the use of data and analytics in deriving customer value.
• Degree level qualification in finance, analytic and/or business studies related discipline preferred.
• Demonstrated track record of delivering results in a Financial Services institution or a high-performing, innovative performance marketing environment.
• Proven self-starter with strong energy and drive, able to thrive in a fast-paced, dynamic, and challenging environment.

Opening up a world of opportunity
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