Senior Product Manager IWS
Shanghai, SH, CN, 200001
HSBC International Wealth and Premier Banking (IWPB)
Within International Wealth and Premier Banking (IWPB), we serve 41 million customers globally, including 6.7 million who are international, from retail customers to ultra high net worth individuals and their families. We help our
customers to take care of their day-to-day finances and to manage, protect and grow their wealth. Our international network and breadth of expertise enable us to deliver on HSBC’s purpose of opening
up a world of opportunity by providing our customers with borderless banking and world-class wealth management through best-in-class, mobile-first capabilities and exceptional people. Our key areas of operations include Retail Banking and Wealth Management, Asset Management, Global Private Banking and Insurance.
We are currently seeking an experienced professional to join our team.
In this role, you will:
Job Dimensions
The jobholder contributes to WPB’s profitability by promoting personal investment products businesses to meet targeted customers’ wealth management needs.
Job Context
China enjoys the attention of the whole world for the spectacular success of its economic growth and social transformation. HSBC was founded in China and has had a continuous presence here for 150 years. China remains at the heart of the group’s long-term growth strategy. Capitalizing on the growing opportunities brought about by the rapid liberalization of China’s financial market, HSBC has maintained its leading position in this market where it is the largest foreign bank. Meanwhile, in terms of developing our own business, we now have more than 170 service outlets spanning 57 cities across the country, the largest network of any foreign bank in Mainland China.
Investment products fee income is a major source of non-fund income. Most importantly, Investment product proposition is one of HBCN WPB major propositions to acquire and retain customers and deposit, and to fulfil customers’ different financial needs. Therefore, HBCN WPB’ strategy going forward is to aggressively identify and explore opportunities arising from every stage of market liberation and changes of economic and market conditions, plan and implement initiatives ahead of competition and establish a differentiated, customer-focused implementer and manager of all key aspects of the WPB business.
Major Challenges
Smoothly communicating with the stakeholders: the development of a new product and implementation of a project requires contact and liaison with various internal departments and external suppliers/partners. This calls for the jobholder to possess strong communication and interpersonal skills, combined with the ability to establish effective relationship rapidly.
Launching competitive and profitable products: the market conditions in China are complex with various central and local regulations, changing customer needs and increasing competition. This requires the jobholder to possess acute understanding about banking product and the market development as well as capacity for practical, analytical and innovative thinking. In addition, the jobholder should possess strong commercial sense to enhance the Bank’s profit
Ensuring effective products launch and project implementation: the launching of each product requires careful planning and ability to adjust to unexpected changes. The jobholder must be able to work under pressure to meet tight deadlines and have strong problem-solving skills to face setbacks and take advantages of sudden changes.
Main Job Responsibility
1. Mutual Fund Product development
- Facilitate end-to-end product life cycle management to ensure customer-centric products to be offered to customers and ensure the process fulfill regulatory requirements and Group policy
- Analyze industry trend, competitor analysis to identify opportunities and threats for wealth product development
- Support mutual fund product roadmap, product line expansion, digital marketing, pricing, value proposition, segmentation, investment advisory, customer service
- Launch new products from new partnership development, business term negotiation, customer needs assessment, new product onboarding, sales training to after-sales service
2. Initiative Development
- understand business drivers and input investment product initiatives,
- Collaborate with internal and external stakeholders one-stop solution by leveraging resources from HSBC Group
3. Project Management
- Work independently and work as team player to develop digital platform across customer continuum
- Enhance customer journey to offer friction-free customer journey
- Process enhancement across manned and digital channel to build up a user- friendly platform/user interface for customers
- Join projects from planning to execution - user requirement, UAT testing, production testing, customer & frontline communication, commercialization plan
4. Data Analysis & Insight
- Monitor customer portfolio to identify risks or opportunities for sustainable business growth
- Identify customer behavior and equip frontline with the tools to deepen the long-term customer relationship
- Explore business opportunities by deep diving into the data across quantitative and qualitative views
5. Risk Control
Ensure business risk is properly assessed and fully executed when developing the business growth plan. Demonstrate disciplined risk awareness when identifying new business opportunities
To be successful in the role, you should meet the following requirements:
• University or above graduated
• At least 8 years’ experience in banking industry with at least 3 years’ experience in investment products
• Experience in establishing a business and coordinating resources
• Ambition to grow business with the team, including external and internal stakeholders
• Good English and Mandarin communication, MS Excel skill, MS PowerPoint skill
• Obtained Fund Qualification from AMAC
You’ll achieve more when you join HSBC.
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Issued by HSBC Bank (China) Company Limited