Customer Growth and Engagement Assistant Manager

(12-months contract)

Marketing campaign & events coordination

• Collaborate with external agencies on the design of marketing collaterals and manage change requests
• Coordinate with internal stakeholders to gather feedback and implement event-related updates
• Develop compelling content plan and create communication content to customers
• Review and edit copywriting materials, ensuring accuracy and relevance
• Responsible for public website (PWS) content update, planning and management
• Support the planning, briefing, and coordination of events as assigned
• Prepare and organize event materials

Promotions, discount and offers management

• Prepare terms and conditions and communication materials for promotional offers
• Champion the sourcing and production of company premium and customer gifting
• Compile and maintain accurate record of the gift handling
• Provide administrative support for form submissions and approval workflows
• Manage offer fulfillment processes and perform data accuracy checks
• Handle the printing of letters as needed

Admin and misc

• Oversee gift stock inventory and reporting
• Consolidate quotations and update expense records
• Coordinate business result tracking, including Excel data input and inventory monitoring
• Organize delivery and logistics for gift items
• Vendor onboarding and renewal process management
• Internal comms preparation

 Experience, Skills and Qualification

• Degree level of qualification in Business Studies, Marketing or a related discipline
• Minimum of 5 years’ experience in managing and driving integrated marketing and communication campaigns in insurance companies or other relative industries
• Demonstrated success creating customer-centric campaigns that speak to specific target customers
• Experience in insurance or finance industry is a benefit
• Strong project management skill with self-initiation and drive to achieve excellence

You’ll achieve more at HSBC.

HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within and inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.

Issued by HSBC Life (International) Limited.