Senior Manager, CIB Marketing Strategy & Performance

Senior Manager, CIB Marketing Strategy & Performance

Some careers shine brighter than others. 

If you’re looking for a career that will help you stand out, join HSBC and fulfil your potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

Corporate & Institutional Banking (CIB) represents the Group’s largest allocation of capital and delivers the international promise of HSBC to institutional, corporate and mid-market customers around the world. We intend to be the #1 CIB bank in the world, building on HSBC’s existing areas of strength, driving new areas of growth, and positioning HSBC for long-term success.

Reporting to the Global Head of CIB Marketing Planning and Performance, you will ensure our marketing programmes align with business priorities and drive measurable growth. This role is ideal for a leader who excels in data-driven strategy and cross-functional execution.

We are looking for a strategic and analytical Senior Manager, CIB Marketing Strategy & Performance.

In this role, you will:

• Lead strategy and planning process for CIB Marketing, aligning with business goals and growth opportunities, and translating business objectives into prioritised marketing initiatives with clear investment and resource plans.

• Set and track marketing OKRs, foster a performance-driven culture, promote best practices and tools, and equip teams with data and insights for effective marketing execution.
• Prepare analysis and presentations with a focus on strategic and data storytelling, and provide regular marketing updates to senior executives.

• Manage governance and operational rhythm of the team, including managing QBRs (internal and external), team all-hands, learning agenda, people committees, leadership meeting agenda setting and facilitation.

• Partner with Regional/Global marketing leaders and business stakeholders to support strategic alignment, and assist in developing strategy and business cases for new marketing initiatives.
• Oversee special marketing projects, encourage innovative approaches to marketing, and identify and mitigate potential risks in marketing strategies and programmes.

To be successful in this role you should meet the following requirements:

• Experience in complex organizations, collaborating across business and marketing leadership.
• Strong understanding of CIB, including products & services and client segments.

• Exceptional analytical skills to interpret complex data into insights and actionable strategies.
• Excellent communication skills, with the ability to influence and engage stakeholders at all levels.
• Extreme attention to detail and a proactive approach to anticipate needs and solve problems.

This is a hybrid role with a London base.

Being open to different points of view is important for our business and the communities we serve. At HSBC, we’re dedicated to creating diverse and inclusive workplaces - no matter their gender, ethnicity, disability, religion, sexual orientation, or age. We are committed to removing barriers and ensuring careers at HSBC are inclusive and accessible for everyone to be at their best. We take pride in being a Disability Confident Leader and will offer an interview to people with disabilities, long term conditions or neurodivergent candidates who meet the minimum criteria for the role.

If you have a need that requires accommodations or changes during the recruitment process, please get in touch with our Recruitment Helpdesk:

Email: hsbc.recruitment@hsbc.com

Telephone: +44 207 832 8500