Premier Proposition Assistant Manager

Some careers grow faster than others.

 
If you’re looking for a career that will give you plenty of opportunities to develop, join HSBC and your future will be rich with potential. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, HSBC offers opportunities, support and rewards that will take you further.

 
International Wealth & Premier Banking (IWPB) leverages HSBC’s global wealth and premier banking expertise and capabilities to deliver a broad range of world-class wealth banking solutions to customers. IWPB is ideally placed to serve the increasing numbers of affluent and high net-worth customers – especially those with international banking needs who seek new investment opportunities to help them to protect and grow their wealth.

Premier and International are the courageous customer champions, whose purpose is to lead, design and co-create intuitive and memorable experiences for customers. Our aim is to build the capabilities, focus and expertise needed to deliver our strategy to drive customer centricity, growth, engagement, and advocacy – for customers, our employees, and our communities. The diversity of our customers has never been greater, and we are looking to welcome new colleagues from varied backgrounds across age, ethnicity, ability and experiences.

The Premier Proposition Assistant Manager is an important role in the Premier and International team who will continue to support and build on this strong momentum, identifying and enabling the next wave of growth, defending and energise our customer base and embedding customer centricity within the organisation. This role recognises that the Premier customer segment has specific needs, and is accountable for articulating those needs, defining HSBC’s value proposition, and implementing capabilities and consistent level of service to fulfil those needs.  

Principal Responsibilities

• Assist in the development and elevation of Premier proposition across to enhance segment awareness and expand market share for HNW and Affluent segments.
• Support the Premier proposition design by constantly improving the offering to adapt to our target customers ever evolving needs, articulating customer personas and customer problems to be solved.
• Perform and analyse competitor’s behaviour, strategies, and strength to provide actionable insights.
•  Assist to roll out acquisition, portfolio and engagement activities to grow the customer base and deepen product penetration to meet the KPIs
• Assist to review customer on-boarding and anti-attrition journeys in collaboration with key stakeholders to drive effective engagement and stickiness
• Collaborate strongly with other segment teams, notably CLCM, Personal Banking, International and EBS to ensure smooth transition across the continuum and sharing best practice.
• Liaise with local and global key stakeholders and represent the needs of Premier customers eg. Product, Segments, Marketing, Channels, Compliance, Technology, Data & Analytics, CLCM, and Operations to facilitate development and implementation of initiatives and projects.
• Supports the creation and the management of end-to-end activities in a collaborative environment between local and cross border markets, exchanging best practices across markets.
• Ensure all works are complied with procedural guidelines, internal and external policies and rules and regulations issued by regulator and other regulatory bodies. 
• Stay abreast of regulatory requirements to ensure all customer communications and initiatives are compliance to FIM and related policies          
• Passionate for role modelling HSBC behaviours
• Active team player, supporting global coordination across Group and WPB, including Group, region, countries, proposition, product, channel, and other relevant functions.
• Ad hoc engagement with external organisations as part of specific accountabilities to understand market trends and seek opportunities for improvement through own team and matrix.
• Lead and conduct briefings and presentations to internal distribution teams and external partners on the latest HSBC Premier privileges, ensuring clear understanding, alignment, and effective customer engagement.

Qualifications

• Minimum of 3 years' retail banking experience
• Experience in customer strategy design, segment-led Marketing or Wealth Management will be a plus.
• Customer-oriented with strong business acumen and analytical skills
• Experience in customer advocacy and experience, with a track record of driving a customer centric culture
• Keep up with trends and emerging business models, obsessing about how to apply tech and data to solving business problems or finding new opportunities
• Strong collaboration skills and a highly effective communicator with excellent interpersonal skills
• High level of energy and enthusiasm
• Strong relationship building and stakeholder management skills including an ability to operate in a complex, matrix driven environment
• Self-starter and able to influence and engage in a positive, inspiring manner
• Demonstrable resilience and persistence – a ‘can-do’ attitude

 Opening up a world of opportunity

 
www.hsbc.com/careers
 

HSBC is committed to building a culture where all employees are valued, respected and opinions count. We take pride in providing a workplace that fosters continuous professional development, flexible working and opportunities to grow within an inclusive and diverse environment. Personal data held by the Bank relating to employment applications will be used in accordance with our Privacy Statement, which is available on our website.
 

Issued by HSBC Bank Malaysia Berhad