Head of Sales and Acquisition Channels

Role Purpose

Overall responsibility for sales and acquisition for all channels (Digital, Branches, ATMs and Contact Centre). Includes sales for all segments Wealth, Premier, Emerging Affluent and Payroll. Define strategy and ideal mix of sales per channel. Define FRP per channel, product and segment and participate in the incentives score cards definition for all Distribution roles.

• Define ideal needs to develop digital and self-service capabilities to optimize our sales.
• Optimize the use of leads per channel and segment with CRM
• Create governance comities with product areas and segments to define strategies for sales.
• Participate with Risk Credit area to improve our performance.
• Develop different tools and MIS to review performance
• Responsible for the accomplish of all Distribution staff, with more than 59 employees focusing on customer acquisition and relationship management with more than six million customers.

Principal Accountabilities

• To define and to lead the Business strategies for the performance of the channels
• To develop and negotiation of the FRP
• To define ideal needs to develop digital and self service capabilities to optimize our sales.
• To optimize the use of leads per channel and segment with CRM
• Create governance comities with product areas and segments to define strategies for sales.
• Participate with Risk Credit area to improve our performance
• Develop different tools and MIS to review performance
• Define the strategy for IWPB customer base and market share, bringing new customer through acquisition strategies and reducting attrition
• Increase digital customers.

Functional knowledge

• Analtic
• Critical analysis of the market behaviour
• Leadership
• Advanced degree in areas as Business Administration, Management, Marketing, Financial
• Experience in Retail or Wealth area
• Fluent in English and Spanish

HSBC is committed to building a culture where all employees are valued, respected and where their opinions count. We want to build a culture where our employees are comfortable in bringing their whole self to work, regardless of gender, age, sexuality, ethnicity, disability, religious belief, background, and any other aspect of personal difference.  At HSBC we are oriented towards guaranteeing gender equality and constant training for our employees as well as the protection of their labor and social rights.