Paid Media Account Manager
Birmingham, GB, B1 1HQ
If you’re looking for a career that will help you stand out, join HSBC, and fulfil your potential - whether you want a career that could take you to the top, or an exciting new direction, we offer opportunities, support and rewards that will take you further.
We’re one of the largest banking and financial services organisations in the world, with a network that covers more than 50 countries and territories. We aim to be where the growth is, enabling businesses to thrive and economies to prosper, and, ultimately, helping people fulfil their hopes and realise their ambitions.
We’re currently seeking an experienced professional to join our team in the role of Paid Media Account Manager.
Sat within the UK Paid Media team, you’ll manage end-to-end delivery of above the line and digital paid media campaigns. You’ll align media plans with brand/creative requirements, coordinate agency delivery, and keep campaign operations tight, ensuring campaigns go live smoothly and to spec.
As an HSBC employee in the UK, you’ll have access to tailored professional development opportunities and a competitive pay and benefits package. This includes private healthcare for all UK-based employees, enhanced maternity and adoption pay and support when you return to work, and a contributory pension scheme with a generous employer contribution.
In this role you’ll:
- Coordinate day-to-day delivery with the appointed media agency (scopes, deliverables, timelines, status calls, issue resolution)
- Help develop above the line and paid media strategies aligned to campaign objectives, target audiences, and brand positioning
- Ensure media plans are implemented accurately (placements, formats, flighting, and targeting parameters where applicable)
- Partner with Brand/Creative to translate creative requirements into channel-ready asset needs (formats, specs, mandatories, accessibility)
- Maintain an asset matrix across channels and keep creative aligned to the media plan (right message, right format, right timing)
- Build and manage campaign timelines, dependencies, approval routes, and audit-ready documentation; proactively manage risks and mitigations
- Own campaign financial operations: raise/manage POs, track spend, support invoicing, reconcile against scopes/rates, and ensure timely supplier payment
- Coordinate with the wider team to translate business goals into measurable media KPIs (reach, frequency, share of voice, brand lift, incremental reach)
To be successful in this role you should meet the following requirements:
- Proven experience delivering paid media campaigns (in-house or agency) with strong above the line planning/buying knowledge (TV, OOH, radio, cinema, print; plus high-reach video where applicable) and all digital channels
- Experience gained in a large, complex organisation with multiple stakeholders and governance requirements
- Strong understanding of how creative assets and media plans fit together (formats, specs, lead times, trafficking requirements)
- Confident agency management skills, with the ability to drive delivery through clear scopes and actions
- Strong stakeholder coordination skills, acting as a central point of contact across Paid Media, Brand/Creative, and internal teams
- Excellent project management and attention to detail (timelines, asset matrices, approvals, RAID)
- Strong operational and financial discipline, including experience raising POs and managing invoices
- Clear written and verbal communication skills, able to simplify complexity and produce concise weekly status updates
Opening up a world of opportunity.
Being open to different points of view is important for our business and the communities we serve. At HSBC, we’re dedicated to creating diverse and inclusive workplaces - no matter their gender, ethnicity, disability, religion, sexual orientation, socio-economic background or age. We are committed to removing barriers and ensuring careers at HSBC are inclusive and accessible for everyone to be at their best. We take pride in being a Disability Confident Leader and will offer an interview to people with disabilities, long term conditions or neurodivergent candidates who meet the minimum criteria for the role.
If you have a need that requires accommodations or changes during the recruitment process, please get in touch with our Recruitment Helpdesk via hsbc.recruitment@hsbc.com.